Every e-business opportunity poses a unique set of challenges. Aiming to take advantage of the tremendous opportunities presented by the Web, companies can too easily fall victim to content management practices that become labor-intensive sinkholes, draining money and resources, or worse, unfocused content management strategies that continually compromise the integrity and value of corporate data - across the enterprise. There is a better way. FatWire, through its best-of-breed technology products and its acclaimed Professional Services division, has implemented some of the world's most sophisticated and empowering e-business solutions. These include the enterprise-level e-business initiatives of Fortune 50 technology companies, Global 1000 financial services companies, as well as several of the most successful B2B exchanges and B2C e-commerce sites.
The following case studies illustrate how several FatWire clients have benefited as a result of FatWire e-business solutions:
CFS is one of the largest financial services organizations in the UK, CFS has more than 7 million customers, with an annual income of £3.5 billion. FatWire Content Server enabled CFS to offer a complete range of financial products online, deploy new sites rapidly, and improve cross-branding results on multiple company Web sites and online communications.
The Infolijn, the public communications department of the Flemish Government operates an Internet portal and a 0800 call center information service for citizens and businesses in Belgium (Flanders). They needed to improve editorial processes and efficiencies of publishing content coming from multiple departments to a public Internet portal that supports Flemish citizens. This information also had to be made available via an intranet to call center agents. Yellow & Red deployed FatWire Content Server as Infolijn's new content management system, enabling multi-channel communication, collaboration, workflow, syndication, and CRM integration.
Dutch Railways transports a million passengers a day in the Netherlands in 5,000 trains on 2,800 km of railway track. Dutch Railways needed to replace a homegrown CMS with a robust system that could efficiently run its customer Web site, enabling it to meet current and future business requirements. It also needed a platform on which it could easily launch new sites. FatWire Content Server is now the standard at Dutch Railways running multiple sites for diverse business initiatives. With Content Server, Dutch Railways have increased site traffic due to better site functionality, more access to real-time information, and improved site performance and availability. They have also increased IT efficiency and the ability to rapidly meet business demands by quickly and efficiently rolling out new sites.
Aena is the largest airport organization in the world, managing 47 airports and a heliport in Spain and Spanish air traffic control. Aena needed to consolidate nearly 30 disparate sites into one streamlined information portal to serve a diverse audience comprised of passengers, airline companies, suppliers, and the media. Aena deployed FatWire Content Server to create a single Web site for all of Aena. This site delivers more than 25,000 pages of Web content, real-time flight status, and in-depth information on Aena's airports and services. It also includes a network of 50 micro-sites that provide related travel and tourism information about Spanish regions and cities. Aena has successfully met its goal of consolidating many separate sites into one, delivering visitors an impressive array of content and services. With this site, Aena now efficiently provides travelers in Spain with superior levels of customer service.
TDC Cable TV is the largest cable TV provider in Denmark, and the country's 2nd larger ISP.TDC Cable TV needed to serve and support customers via the Web in order to improve customer service while reducing the cost of sales and service. With FatWire Content Server, TDC Cable TV has improved customer service by adding timely support content and increasing overall content quality. Enabling customers to complete orders and find technical support information themselves has reduced the burden on the call center.
This large diversified technology company and producer of consumer and industrial products has operations in nearly 200 countries. With FatWire Content Server and IBM WebSphere Portal set as standard content management and portal platform they run more than 1,000 Internet, intranet, and extranet sites. The benefits of this solution include reduced site development costs, reduced IT staff required to maintain Web sites, reduced hardware, software, and support costs, improved information access and quality, and improved brand control.