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Featured Customer:

Aena

Experience how the world’s largest airport organization was able to combine close to 30 disparate sites into one easy-to-navigate online destination thanks to FatWire solutions.

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Featured Customer:

Rush University

See how Rush University Medical Center raised awareness of their advanced research and services and increased patient volumes with a new persuasive consumer site built with FatWire solutions.

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Featured Customer:

Summit Health

Learn how FatWire helped Summit Health create a more consistent, easy-to-use web experience – and enhance its site features, increase efficiencies and build deeper relationships with patients.

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Customer Page - Weinerberger Background Photo

Featured Customer:

Wienerberger AG

Discover how Wienerberger, the world’s largest manufacturer of bricks, built a revitalized global web experience with FatWire, including 36 sites in 17 different languages.

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Featured Customer:

CFS/Smile

Learn how this leading British financial institution worked with FatWire to deliver superior service with Smile – its Internet banking division.

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Overview

AENA

Industry: Travel
Solution: Content Server
URL: http://www.aena.es

Aena manages dozens of airports as well as a heliport in Spain, and also provides air navigation management and air control services throughout the country. Over the years, it organically developed a disjointed web presence that resulted in 28 different external sites, all with their own design, navigation and information architecture. Aena chose FatWire Content Server to help it unite these sites into a comprehensive portal that was easier to use, more compelling and simpler to maintain.

Thanks to FatWire, Aena now enjoys a unified, enterprise-class web presence, with over 24,000 web pages and numerous advanced features such as videos and interactive maps housed on a single comprehensive site. Content is delivered in nine different languages, and numerous microsites provide focused information for visitors interested in topics such as tourism guides for specific regions. Content Server’s robust workflow tools are essential to maintaining the site, with over 100 contributors across the company using the system to author content and receive appropriate approvals. “Aena has greatly improved its service to the public with the new way it treats and delivers information,” says Eloy Garcia, Web Director at Aena.

Aena Case Study

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“FatWire provides the flexibility and the adaptability we need to integrate with many other applications and provide up-to-the-minute information such as online flight data, weather and interactive maps.” –Eloy Garcia, Web Director, Aena

Overview

RUSH UNIVERSITY MEDICAL CENTER

Industry: Healthcare
Solution: Content Server, eHealth Accelerator
Partners: Element115, Greystone.net
URL: http://www.rush.edu

Home to a nationally known hospital, one of the first medical colleges in the Midwest and to one of the nation’s top-ranked nursing colleges, Chicago-based Rush University Medical Center wanted to distinguish itself from competitors and ensure the local community was aware of the excellent services it had to offer. Creating a robust new website would be crucial to this initiative, and would serve as the ultimate destination for a major advertising campaign.

Rush chose FatWire Content Server and Greystone.net as the foundation for the new site. Accelerator allowed Summit Health to achieve these goals. With rich, up-to-date medical content and a persuasive architecture, the site quickly links visitors to the right specialists, services and trials. Visitors can then request appointments, e-mail questions or even pay bills online, accomplishing Rush’s goal of converting browsers to patients. “The website is a crucial access initiative of our overall advertising and marketing program,” states Marie Mahoney, director of Internet communications at Rush. “Site visitors are never more than one click away from making an appointment, finding information about a relevant physician, or sending an e-mail query.”

Rush University Medical Center Case Study

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“The most dramatic web result so far is the rise in the volume of queries to the web-based physician referral database. . . the increase in physician queries on the website mirrors an overall increase in patient volume for Rush since the launch of its integrated marketing program, including measurable increases in patient volume.” –Marie Mahoney, Rush University Medical Center

Overview

SUMMIT HEALTH

Industry: Healthcare
Solution: Content Server, eHealth Accelerator
Partners: Element115
URL: http://www.summithealth.org

One of the leading healthcare providers in Pennsylvania, Summit Health wished to improve communications through its website so it could convey the full scope of its offerings – including over 30 service locations and two highly-regarded hospitals – and provide the best possible service to patients. Summit also wanted to relieve its staff from a legacy content publishing process that was time-consuming and difficult to use.

FatWire Content Server and eHealth Accelerator allowed Summit Health to achieve these goals. A new site infrastructure is easier to navigate and supports rich new features; meanwhile, business users can now quickly author and publish new Web content without involving IT. As a result, patients and the local community are engaging more deeply with Summit Health, using tools such as physician finders, online class schedules and a health information library. As stated by Michelle Zeigler, CIO for Summit health, “This is a solution that has helped us take Summit Health’s corporate website to new levels of success.”

Summit Health Case Study

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“We applaud Element115 and FatWire Software for their excellent customer support, provided not only throughout all phases of the implementation lifecycle but also continuing through the present with our products that we have live.” –Michelle Zeigler, Summit Health

Overview

WIENERBERGER AG

Industry: Manufacturing
Solution: Content Server, Analytics
URL: http://www.wienerberger.com

Headquartered in Austria, Wienerberger AG manufactures and sells over 25,000 products – including bricks, roofing tiles, pavers and more – throughout numerous countries around the world. Its network of 36 websites in 17 different languages is central to this effort. Given the scope of Wienerberger’s web presence, a robust, scalable and efficient web content management (WCM) system is essential. FatWire Content Server allows the company to cost-effectively maintain feature-rich sites that deliver results.

For example, FatWire’s flexible content model allows the company’s core product catalog to be reused in many different ways. Once a product is entered, it can be featured in different ways in different regions, and also supports Flash applications like the DreamHouse builder, which allows visitors to preview how various products might look in their home. “For us, it’s close to the perfect solution,” says Christoph Schacher, head of new media at Wienerberger.

Wienerberger Case Study

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“The important things about FatWire Content Server are that first, it is very easy to use for our editors; it is very flexible, which is crucial for our product catalog; and it absolutely supports our need to constantly innovate our websites.” –Christoph Schacher, Wienerberger AG

Overview

Cooperative Financial Services (CFS)/Smile

Industry: Financial Services
Solution: Content Server, Engage
URL: http://www.cfs.co.uk

While CFS had millions of customers, several different service brands and multiple sites, it lacked an in-house web development team. Instead, all its sites were managed by an external agency, delaying content updates as all changes had to be submitted to the agency, then returned to CFS for review. CFS wanted to bring its websites in-house so it could regain control, make faster updates, and make its content more dynamic. FatWire Software helped them achieve all of these goals.

Within ten months, CFS insourced three different websites using FatWire Content Server, beginning with the Internet bank Smile. The company found that FatWire’s easy-to-use tools made it easy for business users to make their own changes, while the platform’s robust architecture integrated smoothly with other applications and positioned CFS for future growth. “We can integrate marketing campaigns very quickly now that we can manage the changes ourselves,” says CFS Web manager Jo Dodds. “The content management system does not require complex technical skills – it is straightforward to use.”

CFS Smile Case Study

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“Working with FatWire has enabled us to do so much more than just provide information online. Our future plans will enable us to respond to customers with even more choice and information faster than before.” –CFS/Smile