Recorded Date: October 12th, 2006

The Gilbane Group and FatWire welcome you to an expert-panel web seminar on the topic of how to dynamically manage and serve the right content to every user, every time.

What role does content play in helping your site visitors achieve their goals, and how can you ensure that you are delivering the content that they need?  In this seminar, The Gilbane Group shares research data gathered on:

• The evolving role of the web in customer interaction, and what's driving it
• The importance of content relevancy to the customer experience
• Key trends in technologies for managing, accessing, and delivering content
• Important implications for content strategies and practices

Led by Mary Laplante, VP of Consulting Services at The Gilbane Group, expert panelists include Jeff Ernst, VP Marketing at Fatwire, invited guests: Bryant Shea - Director, Content Management, Molecular and Paul Sonderegger - Chief Strategist, Endeca.

To download or view a recorded version of this webinar, please click on the Download button below.